Honda Hybrid ‘Who Says’ Campaign

Description: To tackle the problem of myths among the public that hybrids aren’t all they’re made out to be when it comes to helping preserve the environment, we aimed to challenge these myths by questioning their doubts and stating the actual facts. Hence the ‘Who Says’ campaign came into being. In it we addressed the main concerns of those who were considering a hybrid but were on the fence because of these unjustified myths.

TVC 

Press Ad